Rowan Glen Shelf Ready Packaging
Introduced this Autumn by Rowan Glen was shelf ready packaging for on shelf impact and improved visibility. The new packaging cuts down time for the retailer when stacking shelves and has been very well received whilst at the same time giving an improved on shelf presence. There are 24 packs per box for 200g and 16 in the box with 400g.
Ronnie Wilson, Rowan Glen Sales Manager comments "One of the challenges we had to address in the retail sector on the cheese – was to convert it into Shelf Ready Packaging, and although this entailed some operational changes – it will be a benefit to stores as well as improving the on-shelf presence of the Rowan Glen brand in a very competitive category”.
